“Sometimes the rule is: You don’t have to finish, but you do have to start. And sometimes the rule is: You don’t have to start, but if you do, you have to finish. When building a personal habit, it might make sense to embrace the first rule. You don’t have to run all the way, every day, but you do have to get out of the house and start running. And when making promises to a group where trust matters, the second rule definitely applies.”
Seth Godin
“We can gain a lot of clarity if we insert the right words into daily conversation. ‘That’s a good college,’ is more accurately stated as, ‘that’s a famous college.’ Or perhaps, ‘That person is beautiful,’ might be better as, ‘that person is conventionally beautiful.’ So many choices and measures seem obvious. But the obvious part might come from the fact that they are simply conventional and famous, not obvious or useful.”
Seth Godin
“When we raise our expectations for a student, a friend or a co-worker, we open the door to possibility. We offer them dignity and a chance to grow. We are offering them trust. But if we become attached to those expectations, if the expectation unmet leads us to distress or unhappiness, then that attachment undermines the very reason we created the expectation in the first place.”
Seth Godin
“Problems, by definition, have solutions. You might not like the cost of the solution, the trade-offs it leads to, or the time and effort it takes, but problems have solutions. On the other hand, situations don’t. Situations are simply things we need to live with. Once we realize that a problem we have isn’t a problem at all, but actually a situation, it’s easier to do our best to move on and thrive. Focusing on a situation is usually a source of stress, not a way forward.”
Seth Godin
“I was happily pedaling along on the rail trail when three spandex speedsters blew by me on their handmade carbon bikes. For a moment, I was disheartened. What’s the point–they’re speedy, I’m not. Then I realize that it’s not a bike race, it’s a bike ride. There is no winning, just the riding.”
Seth Godin
“’Do you want to know what I think?’ The best answer might be, ‘no.’ Because this person is not very good at offering useful feedback. Because you didn’t create this product or service or performance to please this person. They’re not the customer. Because you’re not going to revise this any time soon. The movie is made, and specific feedback isn’t going to get the movie remade. Just because criticism is on offer doesn’t mean you have to seek it out or even listen to it.”
Seth Godin
“What do we say when a customer or colleague says, ‘thank you’? For a long time, it was ‘you’re welcome.’ This indicates that you put in some effort and you’re willing to do it again on request. Recently ‘no problem’ has become more common. This implies that the effort could have been a huge hassle, but this time, it was okay. For people who are choosing to do the work of hospitality and connection, though, the most accurate answer might be, ‘my pleasure.’ After all, you had a choice, and you chose to do this work precisely so that it could have an impact on someone else. The story we tell ourselves about the work can be fuel for finding ways to do it better. If it’s not a pleasure, and you’re doing things like this all day, it might be a good time to find something else to do.”
Seth Godin
“Mike Schur, co-creator of Parks and Recreation, said of his career, ‘This is not stuff you can read in a book,’ he said. ‘This is stuff that you have to experience.’ I think it’s also useful to flip it around. There are things you will have trouble experiencing until you read them in a book. A useful non-fiction book is a map, not the territory. It’s a chance to safely experience what might be, to experience it before it happens. And a book makes it easy to talk about what you’re doing. It gives you the structure and the words to explain to someone else why they might want to come along with you on the journey.”
Seth Godin
“Our job as professionals is to show up and do the work. Not simply respond to incoming or do the chores, but to create and innovate. And yet, some days feel more conducive than others. There are moments when it simply flows. When the surf’s up, cancel everything else. Don’t waste it. Postpone the dentist, outsource the grocery shopping and leave your email for now. Make hay.”
Seth Godin
“There are three strands, present for most everyone: Power (sometimes seen as status, or the appearance of status); Safety (survival and peace of mind); Meaning (hope and the path forward). The changes in our media structure, public health and economy have pushed some people to overdo one or the other and perhaps ignore a third. When a social network finds your button and presses it over and over, it’s hard to resist. New cultural forces catch on because they hit on one or more of these. And politics is understood through this lens as well. See the braid and it’s a lot easier to figure out why we might be stressed.”
Seth Godin
“One way to show status is by demonstrating how many resources you have. A bespoke suit, a huge graduation party, a fancy building… A bully who physically intimidates or an angry driver who cuts you off in traffic are each working to show their status and strength. But it’s also possible to demonstrate security and confidence by doing precisely the opposite. The billionaire in a t-shirt. The person who holds the door open and lets you go first in line… these are also demonstrations of status. The interesting question isn’t whether someone has status. It’s whether they’re gutsy enough to demonstrate it by making things better for others.”
Seth Godin, Blog
“Problems don’t really care whether we acknowledge them or not. They still exist. What matters is how we choose to direct our energy, because our tomorrow is the direct result of the way we spend our resources today. Pick your problems, pick your future.”
Seth Godin, Blog
“An event or a journey? They’re easy to confuse. An event happens at date certain, then it’s over, nothing more to be done. A journey might include an event, but it’s bigger than that, and ongoing. A wedding is an event, a marriage is a journey. The week a book is published is an event, while the creation, publication and lifespan of the ideas in the book are a journey. The focus and energy we lavish on events can easily distract us from the journeys we care about.”
Seth Godin, Blog
“Everyone has one. It’s the part of ourselves we won’t look at, acknowledge or risk disturbing. It’s the story or trauma or situation that must be avoided at all costs. People will choose careers, families and opportunities simply to avoid confronting the little tiny voice that is hiding inside. And marketers with low standards will brazenly manipulate us to extract money spent to protect the sore spot. It’s almost impossible to make it go away. But if we’re brave enough to acknowledge it exists, it’s possible to help it take up far less room.”
Seth Godin, Blog