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    “It is easy to get bogged down trying to find the optimal plan for change: the fastest way to lose weight, the best program to build muscle, the perfect idea for a side hustle.  We are so focused on figuring out the best approach that we never get around to taking action.” ~ James Clear, Atomic Habits

      “Nothing sustains motivation better than belonging to the tribe.  It transforms a personal quest into a shared one.  Previously, you were on your own.  Your identity was singular.  You are a reader.  You are a musician.  You are an athlete.  When you join a book club or a band or a cycling group, your identity becomes linked to those around you.  Growth and change is no longer an individual pursuit.  We are readers.  We are musicians.  We are cyclists.  The shared identity begins to reinforce your personal identity.  This is why remaining part of a group after achieving a goal is crucial to maintaining your habits.  It’s friendship and community that embed a new identity and help behaviors last over the long run.” ~ James Clear, Atomic Habits

        “One of the most effective things you can do to build better habits is to join a culture where your desired behavior is the normal behavior.  New habits seem achievable when you see others doing them every day.  If you are surrounded by fit people, you’re more likely to consider working out to be a common habit.  If you’re surrounded by jazz lovers, you’re more likely to believe it’s reasonable to play jazz every day.  Your culture sets your expectation for what is ‘normal.’  Surround yourself with people who have the habits you want to have yourself.  You’ll rise together.” ~ James Clear, Atomic Habits

          “You can break a habit, but you’re unlikely to forget it.  Once the mental grooves of habit have been carved into your brain, they are nearly impossible to remove entirely—even if they go unused for quite a while.  And that means that simply resisting temptation is an ineffective strategy.  It is hard to maintain a Zen attitude in a life filled with interruptions.  It takes too much energy.  In the short-run, you can choose to overpower temptation.  In the long-run, we become a product of the environment that we live in.  To put it bluntly, I have never seen someone consistently stick to positive habits in a negative environment.” ~ James Clear, Atomic Habits

            “The people with the best self-control are typically the ones who need to use it the least.  It’s easier to practice self-restraint when you don’t have to use it very often.  So, yes, perseverance, grit, and willpower are essential to success, but the way to improve these qualities is not by wishing you were a more disciplined person, but by creating a more disciplined environment.” ~ James Clear, Atomic Habits

              “Habits thrive under predictable circumstances.  Focus comes automatically when you are sitting at your work desk.  Relaxation is easier when you are in a space designed for that purpose.  Sleep comes quickly when it is the only thing that happens in your bedroom.  If you want behaviors that are stable and predictable, you need an environment that is stable and predictable.” ~ James Clear, Atomic Habits

                “Many people think they lack motivation when what they really lack is clarity.  It is not always obvious when and where to take action.  Some people spend their entire lives waiting for the time to be right to make an improvement.” ~ James Clear, Atomic Habits

                  “Until you make the unconscious conscious, it will direct your life and you will call it fate.” ~ Carl Jung, via Atomic Habits

                    “Habits do not restrict freedom.  They create it.  In fact, the people who don’t have their habits handled are often the ones with the least amount of freedom.  Without good financial habits, you will always be struggling for the next dollar.  Without good health habits, you will always seem to be short on energy.  Without good learning habits, you will always feel like you’re behind the curve.  If you’re always being forced to make decisions about simple tasks—when should I work out, where do I go to write, when do I pay the bills—then you have less time for freedom.  It’s only by making the fundamentals of life easier that you can create the mental space needed for free thinking and creativity.”

                    James Clear, Atomic Habits

                      “We change bit by bit, day by day, habit by habit.  We are continually undergoing microevolutions of the self.  Each habit is like a suggestion: ‘Hey, maybe this is who I am.’  If you finish a book, then perhaps you are the type of person who likes reading.  If you go to the gym, then perhaps you are the type of person who likes to exercise.  If you practice playing the guitar, perhaps you are the type of person who likes music.  Every action you take is a vote for the type of person you wish to become.  No single instance will transform your beliefs, but as the votes build up, so does the evidence of your new identity.” ~ James Clear, Atomic Habits

                        “The ultimate form of intrinsic motivation is when a habit becomes part of your identity.  It’s one thing to say I’m the type of person who wants this.  It’s something very different to say I’m the type of person who is this.  The more pride you have in a particular aspect of your identity, the more motivated you will be to maintain the habits associated with it.  If you’re proud of how your hair looks, you’ll develop all sorts of habits to care for and maintain it.  If you’re proud of the size of your biceps, you’ll make sure you never skip an upper-body workout.  If you’re proud of the scarves you knit, you’ll be more likely to spend hours knitting each week.  Once your pride gets involved, you’ll fight tooth and nail to maintain your habits.” ~ James Clear, Atomic Habits

                          “The purpose of setting goals is to win the game.  The purpose of building systems is to continue playing the game.  True long-term thinking is goal-less thinking.  It’s not about any single accomplishment.  It is about the cycle of endless refinement and continuous improvement.  Ultimately, it is your commitment to the process that will determine your progress.” ~ James Clear, Atomic Habits

                            “Achieving a goal only changes your life for the moment.  That’s the counterintuitive thing about improvement.  We think we need to change our results, but the results are not the problem.  What we really need to change are the systems that cause those results. When you solve problems at the results level, you only solve them temporarily.  In order to improve for good, you need to solve problems at the systems level.  Fix the inputs and the outputs will fix themselves.” ~ James Clear, Atomic Habits

                              “Every Olympian wants to win a gold medal.  Every candidate wants to get the job.  And if successful people share the same goals, then the goal cannot be what differentiates the winners from the losers.  It wasn’t the goal of winning the Tour de France that propelled the British cyclists to the top of the sport.  Presumably, they had wanted to win the race every year before—just like every other professional team.  The goal had always been there.  It was only when they implemented a system of continuous small improvements that they achieved a different outcome.” ~ James Clear, Atomic Habits

                                “All big things come from small beginnings.  The seed of every habit is a single, tiny decision  but as that decision is repeated, a habit sprouts and grows stronger.  Roots entrench themselves and branches grow.  The task of breaking a bad habit is like uprooting a powerful oak within us.  And the task of building a good habit is like cultivating a delicate flower one day at a time.” ~ James Clear, Atomic Habits

                                  “Habits often appear to make no difference until you cross a critical threshold and unlock a new level of performance.  In the early and middle stages of any quest, there is often a Valley of Disappointment.  You expect to make progress in a linear fashion and it’s frustrating how ineffective changes can seem during the first days, weeks, and even months.  It doesn’t feel like you are going anywhere.  It’s a hallmark of any compounding process: the most powerful outcomes are delayed.” ~ James Clear, Atomic Habits

                                    “Time magnifies the margin between success and failure.  It will multiply whatever you feed it.  Good habits make time your ally.  Bad habits make time your enemy.” ~ James Clear, Atomic Habits

                                      “Your outcomes are a lagging measure of your habits.  Your net worth is a lagging measure of your financial habits.  Your weight is a lagging measure of your eating habits.  Your knowledge is a lagging measure of your learning habits.  Your clutter is a lagging measure of your cleaning habits.  You get what you repeat.” ~ James Clear, Atomic Habits

                                        “It doesn’t matter how successful or unsuccessful you are right now.  What matters is whether your habits are putting you on the path toward success.  You should be far more concerned with your current trajectory than with your current results.  If you’re a millionaire but you spend more than you earn each month, then you’re on a bad trajectory.  If your spending habits don’t change, it’s not going to end well.  Conversely, if you’re broke, but you save a little bit every month, then you’re on the path toward financial freedom—even if you’re moving slower than you’d like.” ~ James Clear, Atomic Habits

                                          “The difference a tiny improvement can make over time is astounding.  Here’s how the math works out: if you can get 1 percent better each day for one year, you’ll end up thirty-seven times better by the time you’re done.  Conversely, if you get 1 percent worse each day for one year, you’ll decline nearly down to zero.  What starts as a small win or a minor setback accumulates into something much more.” ~ James Clear, Atomic Habits