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    “The people at the top of any competitive field are not only well trained, they are also well suited to the task.  And this is why, if you want to be truly great, selecting the right place to focus is crucial.  In short: genes do not determine your destiny.  They determine your areas of opportunity.” ~ James Clear, Atomic Habits

      “The secret to maximizing your odds of success is to choose the right field of competition.  This is just as true with habit change as it is with sports and business.  Habits are easier to perform, and more satisfying to stick with, when they align with your natural inclinations and abilities.  Embracing this strategy requires the acceptance of the simple truth that people are born with different abilities.” ~ James Clear, Atomic Habits

        “We focus on working long hours instead of getting meaningful work done.  We care more about getting ten thousand steps than we do about being healthy.  We teach for standardized tests instead of emphasizing learning, curiosity, and critical thinking.  In short, we optimize for what we measure.  When we choose the wrong measurement, we get the wrong behavior.” ~ James Clear, Atomic Habits

          “It’s not always about what happens during the workout.  It’s about being the type of person who doesn’t miss workouts.  It’s easy to train when you feel good, but it’s crucial to show up when you don’t feel like it—even if you do less than you hope.  Going to the gym for five minutes may not improve your performance, but it reaffirms your identity.” ~ James Clear, Atomic Habits

            “The brain’s tendency to prioritize the present moment means you can’t rely on good intentions.  When you make a plan—to lose weight, write a book, or learn a language—you are actually making plans for your future self.  And when you envision what you want your life to be like, it is easy to see the value in taking actions with long-term benefits.  We all want better lives for our future selves.  However, when the moment of decision arrives, instant gratification usually wins.  You are no longer making a choice for Future You, who dreams of being fitter or wealthier or happier.  You are choosing for Present You, who wants to be full, pampered, and entertained.  As a general rule, the more immediate pleasure you get from an action, the more strongly you should question whether it aligns with your long-term goals.” ~ James Clear, Atomic Habits

              “Missing one workout happens, but I’m not going to miss two in a row.  Maybe I’ll eat an entire pizza, but I’ll follow it up with a healthy meal.  I can’t be perfect, but I can avoid a second lapse.  As soon as one streak ends, I get started on the next one.  The first mistake is never the one that ruins you.  It is the spiral of repeated mistakes that follows.  Missing once is an accident.  Missing twice is the start of a new habit.” ~ James Clear, Atomic Habits

                “If you show up at the gym five days in a row—even if it’s just for two minutes—you are casting votes for your new identity.  You’re not worried about getting in shape.  You’re focused on becoming the type of person who doesn’t miss workouts.  You’re taking the smallest action that confirms the type of person you want to be.” ~ James Clear, Atomic Habits

                  “The more you ritualize the beginning of a process, the more likely it becomes that you can slip into the state of deep focus that is required to do great things.  By doing the same warm-up before every workout, you make it easier to get into a state of peak performance.  By following the same creative ritual, you make it easier to get into the hard work of creating.  By developing a consistent power-down habit, you make it easier to get to bed at a reasonable time each night.  You may not be able to automate the whole process, but you can make the first action mindless.  Make it easy to start and the rest will follow.” ~ James Clear, Atomic Habits

                    “In a sense, every habit is just an obstacle to getting what you really want.  Dieting is an obstacle to getting fit.  Meditation is an obstacle to feeling calm.  Journaling is an obstacle to thinking clearly.  You don’t actually want the habit itself.  What you really want is the outcome the habit delivers.  The greater the obstacle—that is, the more difficult the habit—the more friction there is between you and your desired end state.  This is why it is crucial to make your habits so easy that you’ll do them even when you don’t feel like it.  If you can make your good habits more convenient, you’ll be more likely to follow through on them.” ~ James Clear, Atomic Habits

                      “Conventional wisdom holds that motivation is the key to habit change.  Maybe if you really wanted it, you’d actually do it.  But the truth is, our real motivation is to be lazy and do what is convenient.  Energy is precious, and the brain is wired to conserve it whenever possible.  It is human nature to follow the Law of Least Effort, which states that when deciding between two similar options, people will naturally gravitate toward the option that requires the least amount of work.” ~ James Clear, Atomic Habits

                        “There is nothing magical about time passing with regard to habit formation.  It doesn’t matter if it’s been twenty-one days or thirty days or three hundred days.  What matters is the rate at which you perform the behavior.  You could do something twice in thirty days, or two hundred times.  It’s the frequency that makes the difference.  Your current habits have been internalized over the course of hundreds, if not thousands, of repetitions.  New habits require the same level of frequency.” ~ James Clear, Atomic Habits

                          “It is easy to get bogged down trying to find the optimal plan for change: the fastest way to lose weight, the best program to build muscle, the perfect idea for a side hustle.  We are so focused on figuring out the best approach that we never get around to taking action.” ~ James Clear, Atomic Habits

                            “Nothing sustains motivation better than belonging to the tribe.  It transforms a personal quest into a shared one.  Previously, you were on your own.  Your identity was singular.  You are a reader.  You are a musician.  You are an athlete.  When you join a book club or a band or a cycling group, your identity becomes linked to those around you.  Growth and change is no longer an individual pursuit.  We are readers.  We are musicians.  We are cyclists.  The shared identity begins to reinforce your personal identity.  This is why remaining part of a group after achieving a goal is crucial to maintaining your habits.  It’s friendship and community that embed a new identity and help behaviors last over the long run.” ~ James Clear, Atomic Habits

                              “One of the most effective things you can do to build better habits is to join a culture where your desired behavior is the normal behavior.  New habits seem achievable when you see others doing them every day.  If you are surrounded by fit people, you’re more likely to consider working out to be a common habit.  If you’re surrounded by jazz lovers, you’re more likely to believe it’s reasonable to play jazz every day.  Your culture sets your expectation for what is ‘normal.’  Surround yourself with people who have the habits you want to have yourself.  You’ll rise together.” ~ James Clear, Atomic Habits

                                “You can break a habit, but you’re unlikely to forget it.  Once the mental grooves of habit have been carved into your brain, they are nearly impossible to remove entirely—even if they go unused for quite a while.  And that means that simply resisting temptation is an ineffective strategy.  It is hard to maintain a Zen attitude in a life filled with interruptions.  It takes too much energy.  In the short-run, you can choose to overpower temptation.  In the long-run, we become a product of the environment that we live in.  To put it bluntly, I have never seen someone consistently stick to positive habits in a negative environment.” ~ James Clear, Atomic Habits

                                  “The people with the best self-control are typically the ones who need to use it the least.  It’s easier to practice self-restraint when you don’t have to use it very often.  So, yes, perseverance, grit, and willpower are essential to success, but the way to improve these qualities is not by wishing you were a more disciplined person, but by creating a more disciplined environment.” ~ James Clear, Atomic Habits

                                    “Habits thrive under predictable circumstances.  Focus comes automatically when you are sitting at your work desk.  Relaxation is easier when you are in a space designed for that purpose.  Sleep comes quickly when it is the only thing that happens in your bedroom.  If you want behaviors that are stable and predictable, you need an environment that is stable and predictable.” ~ James Clear, Atomic Habits

                                      “Many people think they lack motivation when what they really lack is clarity.  It is not always obvious when and where to take action.  Some people spend their entire lives waiting for the time to be right to make an improvement.” ~ James Clear, Atomic Habits

                                        “Until you make the unconscious conscious, it will direct your life and you will call it fate.” ~ Carl Jung, via Atomic Habits

                                          “Habits do not restrict freedom.  They create it.  In fact, the people who don’t have their habits handled are often the ones with the least amount of freedom.  Without good financial habits, you will always be struggling for the next dollar.  Without good health habits, you will always seem to be short on energy.  Without good learning habits, you will always feel like you’re behind the curve.  If you’re always being forced to make decisions about simple tasks—when should I work out, where do I go to write, when do I pay the bills—then you have less time for freedom.  It’s only by making the fundamentals of life easier that you can create the mental space needed for free thinking and creativity.”

                                          James Clear, Atomic Habits